Chiliz’s CHZ token has surged to over 15 cents, sparking increased activity in the cryptocurrency market and signaling a significant development in the fusion of blockchain technology and sports engagement, driven by excitement surrounding the UEFA Euro.

Socios.com, the leading sports fan token platform, utilizes CHZ tokens for fan engagement initiatives. With the UEFA Euro drawing near, the platform has seen a surge in activity, propelling CHZ's value upward, a noteworthy occurrence amidst the sluggishness in major digital asset markets.

Drawing parallels with the 2022 FIFA World Cup, where CHZ values soared before a post-event downturn, analysts at 10X Research foresee a similar trend, albeit on a smaller scale, with the UEFA Euro. Scheduled from June 14 to July 14, the event is expected to drive further gains for CHZ, potentially followed by a sell-off.

Markus Thielen, founder of 10X, highlights Socios.com's historical pattern of promoting its token during major athletic events, underscoring the strategic convergence of cryptocurrencies and sports. This convergence reflects the evolving landscape of fan participation and investment opportunities.

At present, Chiliz is priced at $0.145541, with a daily trading volume of $313,918,695, experiencing a slight 3.38% dip in the last 24 hours. Despite this, overall market sentiment remains bullish, fueled by optimism towards the UEFA Euro and its potential impact on CHZ token holders.

The recent surge in CHZ's value underscores the growing significance of blockchain technology in transforming sports fan interaction. As the UEFA Euro approaches, attention is focused on Socios.com and the CHZ token ecosystem, poised to capitalize on the convergence of sports enthusiasm and digital assets.