Australian mining billionaire Andrew Forrest has secured a significant legal victory in his fight against Meta, as a US judge has ruled that his lawsuit against the tech giant will proceed. Forrest alleges that Meta hosted fraudulent ads bearing his likeness, promoting cryptocurrency scams that cost victims millions of dollars.

Forrest first discovered the scam in 2019 and claims that over 1,000 ads ran on Meta's platform between April and November last year. The ads, which included deepfakes of Forrest promoting crypto, were created using software made available by Meta. Forrest argues that Meta profited from the ads and is complicit in the production of the sham crypto campaign.

Meta has largely deflected responsibility, blaming third-party users for generating the ads. However, Forrest is determined to hold the company accountable for its role in the scam. The ruling by US District Court Judge Casey Pitts is a strategic victory for Forrest, allowing him to argue that Meta was complicit in the production of the ads.

Forrest's lawsuit is a battle for accountability, seeking to protect the rights of innocent investors affected by the scam. The case highlights the need for greater transparency and accountability in the cryptocurrency space and the importance of holding tech companies responsible for their actions.

The ruling is a significant victory for Forrest, allowing him to move forward with his lawsuit against Meta. As the case proceeds, it will be important to watch how Meta responds to the allegations and whether Forrest will be successful in holding the company accountable for its role in the crypto ad scam.