Cryptocurrency platform Crypto.com has achieved a significant milestone by reaching over 100 million users globally since its inception in 2016. The company, headquartered in Singapore, has seen a remarkable growth in its user base, attributing this success to its strategic marketing efforts, notably the recent Fortune Favors the Brave brand film.

CEO Kris Marszalek of Crypto.com highlighted the doubling of their user base since the inaugural Formula 1 Crypto.com Miami Grand Prix in May 2022. Marszalek credited this achievement to engaging campaigns and valuable partnerships that have contributed to the platform's expansion.

Despite a decline in the investment activities of Crypto.com Capital, with only four deals made in 2023 compared to 35 in previous years, the platform continues to thrive. Marszalek acknowledged the challenges posed by inflated project valuations but emphasized the importance of maintaining a balanced approach in their investment decisions.

While Crypto.com lags behind competitors like Coinbase and Binance in user numbers, the company has secured licenses for global expansion, including approval from Dubai's regulatory authority. However, regulatory hurdles have surfaced, such as the Dutch central bank imposing a substantial fine on Crypto.com's parent company for compliance violations, which the company swiftly addressed without impacting its operations.

In response to a money-laundering probe in South Korea, Crypto.com postponed its entry into the market to ensure compliance with local regulations and uphold stringent anti-money laundering standards. The company remains committed to transparency and regulatory adherence, prioritizing integrity in its operations despite facing regulatory challenges in certain regions.