In this informative podcast, we sit down with Matej Zak, CEO of Trezor, the pioneering manufacturer of hardware wallets. We delve into the significance of self-custody, its challenges, and best practices for securing your crypto assets. With the mantra "not your keys, not your Bitcoin" resonating throughout the industry, we explore the intricacies of taking full control of your funds without relying on centralized third parties.

Trezor's growth from a team of 30 to 200 over five years underscores the increasing demand for self-custody solutions. As the company behind the world's first hardware wallet, Trezor has introduced a range of devices designed to make self-custody more accessible, secure, and convenient. Zak shares essential tips for beginners, emphasizing the importance of understanding self-custody, storing cryptocurrency safely, and recovering wallets if keys are lost.

He highlights the need to write down seed phrases offline, keep them secure, and familiarize oneself with healthy practices. Trezor's onboarding process guides users through these crucial steps. We also discuss the four-year market cycle theory surrounding Bitcoin's halving and its potential impact on the market, acknowledging that history may not always predict future performance.

Tune in to the podcast for more insights on securing your crypto wallets and the future of self-custody in the ever-evolving crypto landscape.