Normie, a memecoin built on Coinbase's blockchain, went from internet darling to social media disaster after an intern's promotional video sparked outrage. The video, featuring a caricature chef with exaggerated features, landed with a thud instead of a laugh, leaving the project scrambling for damage control.

Normie quickly pulled the video and issued an apology, claiming the message about overcoming challenges was lost in poor execution. However, the mea culpa couldn't erase the internet's memory. Criticism flared, with some users questioning why the intern shouldered the blame if the video lacked proper oversight.

This PR nightmare wasn't Normie's first brush with misfortune. Back in May, a flash loan attack exploited a loophole in the project's code, causing the token price to plummet a staggering 99%. While the team managed to recover most of the stolen funds, the exploit left a permanent dent in investor confidence.

Now, with the offensive video debacle, Normie's future looks uncertain. The token price remains down by a whopping 96% since the attack, and the project's reputation is in tatters. This serves as a cautionary tale for memecoin projects: a catchy name and viral potential aren't enough. Without strong leadership, responsible marketing, and robust security measures, even the most promising crypto venture can quickly turn into a cautionary meme.