Corda's integration with CRM systems enables improved marketing automation, including:

1. Email marketing: Corda can automate email campaigns and personalize messages to customers and leads.

2. Lead generation: Corda can help identify and qualify leads, and automate lead nurturing processes.

3. Campaign management: Corda can help manage and optimize marketing campaigns across multiple channels.

4. Customer segmentation: Corda can help segment customers based on behavior, preferences, and demographics.

5. Personalization: Corda can help personalize marketing messages and recommendations to individual customers.

6. Lead scoring: Corda can help score leads based on their behavior and engagement.

7. Marketing analytics: Corda can provide real-time analytics and insights to measure marketing performance.

8. Automation of repetitive tasks: Corda can automate routine marketing tasks, freeing up time for more strategic activities.

By integrating with CRM systems, Corda enables enterprises to automate and optimize their marketing processes, improving efficiency, productivity, and customer engagement.