KuCoin, a prominent global cryptocurrency exchange, marked significant strides in its operational metrics during the initial quarter of 2024. Notably, the exchange experienced a remarkable 121.85% surge in spot trading volume, indicating a substantial uptick compared to the figures from the preceding quarter of 2023.

The exchange unveiled these impressive achievements in its comprehensive review report for the first quarter of the year. Highlighting the surge in spot trading volume, KuCoin underscored the exceptional growth observed in the Middle East and North Africa (MENA) region, which led the surge with a staggering increase of 263.91%.

Despite encountering a blend of challenges and victories, KuCoin remained steadfast amidst market fluctuations. The exchange navigated through bullish market sentiments and regulatory adjustments, seizing opportunities while tackling obstacles along the way.

In addition to the substantial growth in spot trading volume, KuCoin celebrated notable milestones across various operational parameters. A significant accomplishment was the expansion of its user base, which witnessed a commendable growth of 4.32% compared to the previous quarter, culminating in nearly 32 million registered users as of March 2024.

Furthermore, KuCoin experienced remarkable user base expansions in key regions during Q1 2024, with Latin America leading the pack with a growth rate of 16.26%. Additionally, significant increases were observed in other pivotal regions, including the Middle East and Africa (11.29%) and Europe (6.98%), compared to the preceding quarter of 2023.

The first quarter of 2024 also witnessed a substantial surge in pre-market trading volume, soaring to 23.12 million, marking a noteworthy 68% increase from the previous quarter. Additionally, KuCoin saw a 47% surge in unique users, surpassing the milestone of over 13,500 individuals during this period.

In its commitment to expanding its offerings, KuCoin introduced 73 new assets during the first quarter, thereby increasing the total number of tradable digital assets to 892. This expansion facilitated the support of 1,283 trading pairs by March 2024. Additionally, KuCoin BurningDrop extended its support to 11 projects during this period, further enriching its ecosystem.

KuCoin also made significant strides in community engagement during Q1 of 2024, achieving notable milestones on social media platforms. With over 2.9 million followers on Twitter/X, the exchange showcased its commitment to fostering engagement through 37 Twitter Spaces sessions held in collaboration with its crypto ecosystem partners.

Internally, KuCoin achieved noteworthy milestones in customer support during the same period. Operating round-the-clock, its customer support team addressed over 500,000 queries in Q1 2024, playing a pivotal role in user acquisition and retention efforts.

Anticipating bullish market trends, KuCoin fortified its Help Center by incorporating numerous articles in multiple languages. Furthermore, the exchange implemented AI-driven tools for language translation and content creation, aiming to enhance team productivity and elevate the overall customer experience.