Introduction

A fresh platform has been released by Everyworld to change the advertising industry and reward interaction with consumers. Everyworld is a creation of Everyrealm, a company that uses web3 technology to create virtual worlds with passionate communities. This platform will reward viewers with tokens for engaging with advertisements.

The launch of Everyworld was made possible by a significant investment from venture capital firms such as Andreessen Horowitz (a16z), Coinbase Ventures, Hashed, Animoca, and Dragonfly, raising $60 million. These investors have previously supported GameFi startups, indicating that Everyworld will operate similarly.

Everyrealm aims to make advertisements more enjoyable for consumers by adding entertainment to the process of watching brand videos. Token incentives will be used to reward viewer engagement, directing advertising funds towards the target audience: consumers.

Everyworld transforms advertising into a system where users benefit even if they don't make a purchase. Currently, the average user sees around 41 days worth of ads each year, without earning anything in return. Everyworld aims to change that by using a native token to distribute rewards.

$EVERY is the utility token at the core of Everyworld, rewarding viewers for watching video ads on Discord while also supporting charitable giving. This token allows funds to be directed towards charitable causes to create positive social impact.

Everyworld is also partnering with environmental organizations to help them raise funds through community engagement. Charities can hold competitions with prize payouts for the best submissions, benefiting both the winners and the charities. This alignment of incentives is a key aspect of web3 technology.

Everyrealm's expertise in social gaming and web3 incentivization mechanisms has been leveraged to develp Everyworld. While not everyone may be interested in earning rewards for watching advertisements, there is a significant market that resonates with this concept. Digital natives, especially those familiar with web3, appreciate the opportunity to earn rewards for consuming content passively.

Conclusion

Everyworld has the potential to showcase a practical application for web3 technology that benefits advertisers and consumers alike. Advertisers can improve targeting and reduce wasted spending, while consumers can earn money simply by watching videos. It's a system where everyone wins.