NODO is excited to announce that we will upgrade our website to enable a wider variety of user engagement programs. Specifically, we are launching Transact & Earn campaigns including Swap & Earn and Deposit & Earn, which are designed to massively boost transaction volume, token holder community, and ecosystem engagement in the African market for blockchains and Web3 projects.

Unlike traditional airdrop campaigns that only incentivize quick signups without real retention, Transact & Earn campaigns offer rewards only when users perform growth-driven actions on the blockchain or product ecosystem. These actions can be customized according to your product goals and for wallet partners, payouts can be granted directly on your product through integration with NODO. This ensures that you are acquiring truly engaged, valuable users who will contribute and continue to grow along with your product ecosystem for the long term. Through this innovative incentive program powered by NODO Gems, we help projects majorly boost onchain users, activity, and volume while building a truly engaged, sustainable community of pan-African users who continuously contribute to the growth of your project.

Check out how Transact & Earn campaigns work through our official overview video here.

Let’s look at how partnered blockchain projects can utilize NODO Transact & Earn campaigns to achieve custom product goals.

NODO Swap & Earn: Grow Token Holder Community and Increase Adoption

NODO will enable core swapping functionality into our platform to incentivize users to swap tokens on the partnered chain’s decentralized exchange and connected partner DEXs. Our partners can take advantage of this through Swap & Earn campaigns where they can acquire users by rewarding them with NODO Gems every time they make a swap on their connected DEX or from another token into their native token, boosting token holder community size as well as adoption in Africa.

On top of this, NODO will help you track user transactions on partner DEXs to calculate rewards using integrated trading widgets to capture swap details, trade dates, and trading volumes. This way, users can convert earned Gems into token rewards based on liquidity, allowing projects to build user behavior that contributes to ecosystem growth effectively.

In addition, NODO will implement features to prioritize retention and sustainable token volume, including setting maximum swap limits per liquidity pool as well as implementing dynamic swap rate limits to control swap volume and prevent overuse of resources. These handy features will ensure high user satisfaction while also reducing fraud and cheating in campaigns.

NODO Deposit & Earn: Increase Token Holding

Our Deposit & Earn feature is an ideal solution for projects aiming to grow volume and capture new sources of liquidity for their retail investment pools. We incentivize users to deposit tokens to NODO's smart contract which is directly integrated with third-party pools and DEXs seeking liquidity, boosting the volume of your token and its holders.

To maximize accessibility and effectively build sustainable user behavior, deposited tokens are locked up for a short time - 24 hours, 48 hours, or 7 days - and users receive an immediate reward upon making the deposit. After the lockup period, the deposited tokens can be claimed by the user and they will receive the remaining rewards. This way, users get instant incentives while being encouraged to follow through the whole user journey, letting them fully engage with the entire process of the deposit which is made shorter and more convenient by NODO to enable more effective adoption.

For Deposit & Earn campaigns, Gems will be airdropped directly to NODO users for each time they deposit. This is how we incentivize continued deposits and as a result, continued liquidity for our partners.

NODO’s Ecosystem Growth and Campaign Success Track Record

Today, NODO stands at 2.3M site visits, 160,000 users, and 19 minutes of average engagement time. We have a presence in 14 African countries and have hosted 70 online and offline events, which have garnered 374,000 participants at its highest. As the continent-leading platform, NODO has currently processed over 50,000 in USDT volume as part of our service to users, and NODO Gems is currently integrated with Layer-1 chains including Celo, Avalanche, BASE, and more.

Most notably, NODO has achieved great success previously through our user campaigns. Specifically, we hosted a Quiz & Earn campaign with Web3 builder partner Cassava Network that required users to download and register with the Cassava app to compete in its quiz leaderboard. This two-week campaign successfully reached over 30,000 participants who actively learned about and engaged with the key features of the Cassava product.

With the newly enhanced Transact & Earn programs powered by NODO Gems, we will be able to further boost the effectiveness of user campaigns to better drive user acquisition, ecosystem engagement, onchain volume, and user retention for our partners. If you are interested in partnering with NODO to boost your transaction volume through our Transact & Earn campaign, please contact us at partnerships@nodo.xyz.

About NODO

Launched in 2023, NODO’s vision is to democratize the product & technology industry in Africa. NODO achieves this through building powerful community user engagement & acquisition channels, WEB3 project acceleration & growth, and increasing blockchain product education through content. With a presence in 14 African countries, NODO acts as a content aggregation platform with a verified market & product feed and powers user engagement through our innovative task-based incentive hub.

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