Apple’s Vision Pro headset, a mixed-reality spatial computing device, has been embraced by a majority of Fortune 100 companies, with over half procuring at least one unit.

Tim Cook, CEO of Apple, announced during the company’s first quarter earnings call in 2024 that more than half of the Fortune 100 companies have acquired Apple Vision Pro units, showcasing growing interest in the company’s offerings.

The Vision Pro, launched in early February 2024 at a price of $3,499 in the US, has yet to significantly impact the consumer market, where more affordable alternatives like Meta’s Quest VR headsets hold sway.

Despite its limited consumer uptake, the Vision Pro headset and Apple’s leadership in spatial computing position it to popularize the metaverse and emerge as the preferred choice for corporate use.