The Ton blockchain team is spearheading initiatives to enhance Telegram adoption through strategic policy implementations.

Introducing the X Policy: Encouraging Telegram Usage

In a bid to combat bot activity and enhance user engagement, Elon Musk's social network, Telegram, unveiled the X Policy. This new rule mandates new users to pay a nominal yearly fee to unlock premium features such as News Daily, posts, likes, and bookmarks. Musk's rationale behind the policy emphasizes the need to curb automated and fake accounts, which have plagued the platform.

Mixed Reactions and Potential Crypto Adoption

While the X Policy stirred mixed reactions among users, the Open Network (TON) blockchain sees it as a potential catalyst for greater cryptocurrency adoption indirectly. By incentivizing users to opt for a censorship-free environment like Telegram, the policy could drive more individuals towards embracing digital currencies.

Telegram's Revenue Sharing Initiative via Ton Blockchain

In another move to bolster adoption, Telegram founder Pavel Durov announced plans to allocate 50% of advertising revenue through the TON blockchain. Launched in February, this initiative not only incentivizes hosting Telegram broadcast channels but also serves as a global digital asset adoption drive, expanding the reach of cryptocurrencies.

Unlocking Utility for Toncoin (TON)

With the ad share program going live recently, Ton's native cryptocurrency, Toncoin (TON), has witnessed increased utility and surged to fresh all-time highs on multiple occasions. Despite a retracement along with the broader cryptocurrency market, Toncoin remains an attractive asset, trading slightly below its peak value according to CoinMarketCap data.